{"product_id":"poongar-rice-பூங்கார்","title":"POONGAR RICE (பூங்கார்)","description":"\u003cp\u003eExperience the goodness of tradition with our premium-quality Poongar Rice (பூங்கார்), carefully sourced from trusted farms and traditionally processed to preserve its authentic colour, taste, texture, and natural goodness.\u003c\/p\u003e\n\u003cp\u003ePoongar is a traditional red rice variety indigenous to Tamil Nadu, known for its distinctive reddish colour, soft texture when cooked, and rich heritage. Traditionally associated with Tamil food culture, Poongar has been cherished across generations as a wholesome heritage grain.\u003c\/p\u003e\n\u003cp\u003ePerfect for preparing steamed rice, traditional meals, kanji, porridge, idli, dosa, puttu, aval, and other authentic recipes, it is an excellent choice for families looking to rediscover the traditional flavours and rich agricultural heritage of Tamil Nadu.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eVDS Rice \u0026amp; Millets Since 1919 – Pure Quality. Healthy Living.\u003c\/strong\u003e\u003c\/p\u003e","brand":"stagrofood.com","offers":[{"title":"Default Title","offer_id":44999585333341,"sku":null,"price":120.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0740\/1819\/3501\/files\/POONGARRICE.png?v=1789237066","url":"https:\/\/www.stagrofood.com\/products\/poongar-rice-%e0%ae%aa%e0%af%82%e0%ae%99%e0%af%8d%e0%ae%95%e0%ae%be%e0%ae%b0%e0%af%8d","provider":"stagrofood.com","version":"1.0","type":"link"}